Pilot SystemsMenu

Simple systems. Clearer days.

Websites and admin set-up for tradies.

Declan Cawthorn, founderYou deal with me from first call to launch · 0457 471 392

Fig. 02 — A Pilot website, exploded

Where your customer acts

A Pilot website drawn as stacked layers, from what your customers see down to the foundations. Pick a layer to see what it does and which package includes it.

Plate
02 / 0503 / 07
Part
Enquiries
Included in
Presence · Pro
Yours
Once paid for
What it is
Form enquiries get an instant reply in your words, and you get an alert on your phone.
Tags
FORM · AUTO-REPLY · ALERTQUOTE FORM · PHOTO UPLOAD · ALERT
01The screenUP TO 5 PAGES · CALL BAR · TRUSTUP TO 12 PAGES · GALLERY · TRUST
Plate
01 / 0501 / 07
Part
The screen
Included in
Presence · Pro
Yours
Once paid for
What it is
What customers see: written for you, built for phones, with your licence and reviews up front.
Tags
UP TO 5 PAGES · CALL BAR · TRUSTUP TO 12 PAGES · GALLERY · TRUST
02Custom designPRODESIGNED FROM SCRATCH
Plate
02 / 07
Part
Custom design
Included in
Pro
Yours
Once paid for
What it is
Designed from scratch for your business. You approve the homepage and key pages before the build.
Tags
DESIGNED FROM SCRATCH
0203EnquiriesFORM · AUTO-REPLY · ALERTQUOTE FORM · PHOTO UPLOAD · ALERT
Plate
02 / 0503 / 07
Part
Enquiries
Included in
Presence · Pro
Yours
Once paid for
What it is
Form enquiries get an instant reply in your words, and you get an alert on your phone.
Tags
FORM · AUTO-REPLY · ALERTQUOTE FORM · PHOTO UPLOAD · ALERT
04Admin upgradePROONE INCLUDED · YOUR CHOICE
Plate
04 / 07
Part
Admin upgrade
Included in
Pro
Yours
Yes
What it is
One admin upgrade of your choice, included. There's no deadline to choose.
Tags
ONE INCLUDED · YOUR CHOICE
0305GoogleSEARCH · BUSINESS PROFILESUBURB PAGES · BUSINESS PROFILE
Plate
03 / 0505 / 07
Part
Google
Included in
Presence · Pro
Yours
Yes
What it is
Your Google Business Profile set up and tidied, with a review link and a QR code.
Tags
SEARCH · BUSINESS PROFILESUBURB PAGES · BUSINESS PROFILE
0406The buildFAST, PHONE-FIRST CODE
Plate
04 / 0506 / 07
Part
The build
Included in
Presence · Pro
Yours
Once paid for
What it is
Fast, phone-first code, tested on phones and computers before launch.
Tags
FAST, PHONE-FIRST CODE
0507FoundationsDOMAIN · DNS · SPF · DKIM
Plate
05 / 0507 / 07
Part
Foundations
Included in
Presence · Pro
Yours
Yes
What it is
Your domain in your business's name, and the email records that show your emails really come from you.
Tags
DOMAIN · DNS · SPF · DKIM

Want to see the layers working together?

See an example site

The front door, and the office behind it

Fixed prices, in writing. Start with either one, or both.

Fig. 03a

Websites

A proper website that makes you easy to find, call and trust. Form enquiries get an instant reply in your words.

Pilot Presence
$1,790
Pilot Pro
$4,490
Website Care
$49/month
See websites

Fig. 03b

Admin upgrades

Invoices, quotes, enquiries and repeat work, sorted in your own accounts. One-off prices, tested with you before your final payment.

Invoices Sorted
From $490
Quotes Sorted
$690
Enquiries Sorted
$590
Repeat Work Reminders
$240
See admin upgrades

Showroom

Built the same way we'd build yours

Three example websites for made-up trade businesses. Tap through them on your phone.

Tidewell Plumbing example website on a phone
ExampleTidewell PlumbingPilot Presence. Five pages, as loud as a work ute.
Tallowood Electrical example website on a phone
ExampleTallowood ElectricalPilot Pro. Twelve pages, with one for each service and area.
Halden & Rowe Builders example website on a phone
ExampleHalden & Rowe BuildersPilot Pro. Ten pages, quiet and led by photos.

Examples only, not client work. The photos are stock.

See the Showroom

How it works

Five steps, from free call to launch

  1. 1

    Free call

    15–25 minutes, by phone or video, about how work comes in and what's slowing you down.

  2. 2

    Proposal

    The scope and a fixed price, in writing. Sign it and pay a deposit to book.

  3. 3

    Build

    Websites start with a design for you to approve. We build and test on phones and computers.

  4. 4

    Sign-off

    You check it and sign it off in writing. Nothing goes live until you do.

  5. 5

    Launch

    Pay the final invoice and it goes live, with a walkthrough and a short guide.

See how it works

Declan Cawthorn, founder of Pilot Systems

Who you'll deal with

I'm Declan Cawthorn, founder of Pilot Systems, based in Melbourne. You deal with me from the first call to launch.

Pilot Systems is new: I'm taking on my first five projects at founding rates. Everything's in writing, and your domain and accounts stay in your name.

Based in
Melbourne

Questions

Before you book

Straight answers, in plain English.

Ask a question

Will a website get me more work?

Nobody can honestly promise rankings, enquiries or jobs, so we don't. What you get is in writing: Google basics set up, a call button on every page, your licence and reviews up front, and an instant reply to form enquiries.

How long does it take?

Pilot Presence: ready for your review 5 business days after we have your content, access and approvals. Pilot Pro: usually 2–4 weeks from when we have your content, access and approvals.

I've already got a website. Can you replace it?

Yes. Your old page addresses redirect to the new pages, so old links still land in the right place.

Do I have to write anything?

No. We write the words from a 45-minute chat with you, or a longer one for Pilot Pro. You just check the facts.

Start with a free call

15–25 minutes, by phone or video, with a free mock-up of your new homepage. No obligation.

Or call Declan on 0457 471 392

CallBook a free call